SpeedMachine Motorsport & Music Festival
CTRL were invited by IMG to create a fully interactive experience for visitors of all ages at the Silverstone-based ‘Motorsport & Music festival’, featuring multiple model car driving tracks and experiences, plus a retail area. This proved so successful, we were invited back the following year with a larger space on the ground level, taking over 2 Formula 1 pit garages! The fully interactive activation included a live broadcasting booth to bring in participants from around the world.
![](https://ctrl360.media/wp-content/uploads/2019/06/SpeedMachine-5.jpg)
![](https://ctrl360.media/wp-content/uploads/2019/06/SpeedMachine-4.jpg)
![](https://ctrl360.media/wp-content/uploads/2022/11/SpeedMachine-1.jpg)
![](https://ctrl360.media/wp-content/uploads/2022/11/SpeedMachine-3-1024x576.jpg)
![](https://ctrl360.media/wp-content/uploads/2022/11/SpeedMachine-2-1024x576.jpg)